Proof of Usefulness Report

Amorim Luxury Group

Analysis completed on 1/28/2026

+60
Proof of Usefulness Score
You're In Business

The submission describes Amorim Luxury Group, a highly successful Portuguese luxury retail and hospitality conglomerate (revenue ~$100M+). However, the submission itself is of extremely low quality, containing erroneous data (e.g., 'marketcap: 500000', name 'LunarSpirit') and lacking any description of technical innovation. While the physical business has high real-world utility and traction, it scores poorly as a technology project due to the absence of digital products, tech stack details, or verifiable software user base. The score reflects the disconnect between a successful traditional business and the requirements of a technology Proof of Usefulness evaluation.

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Score Breakdown

Real World Utility+68.00
Audience Reach Impact+56.00
Technical Innovation+5.00
Evidence Of Traction+68.00
Market Timing Relevance+60.00
Functional Completeness+5.00
Subtotal+52.2
Usefulness Multiplierx1.15
Final Score+60

Project Details

Project URL
Description
Since its creation in 2005, Amorim Luxury Group has represented over 100 luxury brands, becoming one of the most relevant players in the Portuguese luxury market. The Group's mission is to bring together a full lifestyle offer that pervades every dimension of the customer's lives, in a unique and memorable experience. JNcQUOI Avenida - The first JNcQUOI venue introduced the concept where food meets fashion. Here it is possible to find a restaurant, a Delibar, an Assouline book shop and Fashion Clinic men's store. JNcQUOI Asia - Inspired by the Portuguese discoveries and their influence on Asian cuisine, JNcQUOI Asia offers a mix of authentic flavours from India, Thailand, China and Japan in 4 unique areas: Bar, Restaurant, Sushi Bar and Terrace. Fashion Clinic - A fashion concept with 4 stores in Porto, Lisbon and the Algarve featuring some of the most prestigious luxury brands in fashion and accessories.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline