Proof of Usefulness Report

Alerzo

Analysis completed on 2/7/2026

+631
Proof of Usefulness Score
Category Standard

Alerzo is a verifiable, high-impact B2B e-commerce platform in Nigeria with significant external traction (over $20M in funding and ~150k verified retailer users). However, the submission quality was exceptionally poor, with vague placeholders (e.g., audience is 'everyone') and exaggerated claims ('most people have used my product') that failed to accurately represent the specific B2B nature of the business. While the project's real-world scale and utility are high, the score is penalized by the low-effort submission and recent market headwinds (layoffs) in the African tech sector.

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Score Breakdown

Real World Utility+225.0
Audience Reach Impact+136.0
Technical Innovation+79.0
Evidence Of Traction+166.0
Market Timing Relevance+70.0
Functional Completeness+3.0
Subtotal+679
Usefulness Multiplierx0.93
Final Score+631

Project Details

Project URL
alerzo.com
Description
Alerzo is Nigeria's leading technological service provider, committed to empowering retailers in the informal sector. Founded in 2019 with the mission to leverage technology to transform Nigeria's informal sector so that businesses in the sector are equipped to run profitably and sustainably. Since its inception, Alerzo has served over 250,000 MSMEs in Nigeria - 80% of which are women-led, transforming how they do business by providing innovative business solutions for seamless access to goods, digital payment solutions, and simple business management tools. As Nigeria's leading B2B e-commerce platform, Alerzo has a proven track record of promoting financial inclusion and driving economic growth while operating a robust logistics network to serve businesses nationwide.

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline