Akuret is a legitimate B2B retail analytics company founded by former MIT researchers, with verified traction in the Swedish grocery market (reportedly working with one of the largest chains). The technology addresses a significant real-world problem (inventory accuracy) with credible ROI claims. However, the submission quality is extremely poor, featuring hallucinatory claims (e.g., 'most people have used my product', target audience 'everyone') and discrepancies in team size (claimed 30 vs. public data ~7-10). While the underlying technology and market fit are strong, the score is penalized by the unprofessional submission and the early-stage scale relative to the 'market cap' confusion.
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