Proof of Usefulness Report

Ajaib

Analysis completed on 2/2/2026

+664
Proof of Usefulness Score
Category Standard

Ajaib is a verifiable 'Unicorn' and a leading fintech platform in Indonesia, demonstrating immense real-world utility and market traction with over 1 million investors. However, the submission itself is of low quality, utilizing vague placeholders ('most people', 'everyone') and generic tags, which necessitates a penalty on Response Quality and Quality Factors. Despite the lazy submission, the project's underlying scale and impact warrant a high score consistent with established market leaders.

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Score Breakdown

Real World Utility2.5)
Audience Reach Impact2.0)
Technical Innovation1.5)
Evidence Of Traction2.5)
Market Timing Relevance1.0)
Functional Completeness0.5)
Subtotal+729.25
Usefulness Multiplierx0.91
Final Score+664

Project Details

Project URL
ajaib.co.id
Description
Ajaib is an online brokerage that allows Indonesians to buy and sell stocks, ETFs and mutual funds. We are Indonesia's leading financial technology platform driven by a mission to educate the importance of investing for the future. Guided by the three principles; Everyone is an owner, a growth mindset, and a will to win, we aim to increase the number of financial inclusion within Indonesians through investment. Ajaib is committed to opening the door to access safe, trusted and affordable investment instruments. We transformed the way young generations invested when we first established in 2018. Today, Ajaib is the third-largest brokerage by the number of transactions in Indonesia, with over 1 million investors based on our platform and titled as the fastest-growing unicorn in South East Asia. Let's make magic happen together with us!

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline