Proof of Usefulness Report

Agoda

Analysis completed on 1/5/2026

+627
Proof of Usefulness Score
Category Standard

Agoda is a globally established online travel agency (OTA) and subsidiary of Booking Holdings, representing a massive scale project with high real-world utility. However, the specific project submission provided was extremely low-effort, offering vague claims ('everyone', 'most people') and lacking detailed technical or financial metrics. The high score reflects the verifiable reality of the entity's market dominance and utility, while the Quality Factors (Qi) were significantly penalized to account for the poor quality of the submission evidence.

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Score Breakdown

Real World Utility+237
Audience Reach Impact+120
Technical Innovation+60
Evidence Of Traction+125
Market Timing Relevance+90
Functional Completeness+2
Subtotal+635
Usefulness Multiplierx0.987
Final Score+627

Project Details

Project URL
agoda.com
Description
Agoda is a leading online travel agency specializing in providing a wide range of accommodation options, including hotels, resorts, hostels, and vacation rentals. Founded in 2005 and headquartered in Singapore, Agoda operates globally, offering travelers access to over two million properties in more than 200 countries and territories. The platform is known for its user-friendly interface, competitive pricing, and extensive selection of accommodations, catering to both leisure and business travelers. Agoda is part of Booking Holdings Inc., a world leader in online travel and related services.
Audience Reach
everyone
Target Users
everyone
Technologies
Travel Hospitality, Recreation
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline