Proof of Usefulness Report

Advice Local

Analysis completed on 2/7/2026

+636
Proof of Usefulness Score
Category Standard

Advice Local is a well-established (founded 2009) and significant player in the Local SEO/Listings Management space, competing with industry giants like Yext and Moz. External verification confirms a team size of ~50-100 employees and significant revenue (likely $10M+), placing it well above the calibration baseline in terms of scale and market presence. However, the submission itself was low-effort, containing vague claims ('most people have used my product') and standard marketing copy. The score reflects the high real-world utility and verified traction of the business, penalized by the poor quality of the specific evidence provided in the input.

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Score Breakdown

Real World Utility+21.25
Audience Reach Impact+12.80
Technical Innovation+9.00
Evidence Of Traction+15.75
Market Timing Relevance+7.00
Functional Completeness+0.50
Subtotal+66.3
Usefulness Multiplierx0.96
Final Score+636

Project Details

Project URL
Description
Advice Local is dedicated to providing scalable, cost effective and customizable local presence management solutions to our channel partners, brands, agencies and local marketers. In recognition of this commitment, we strive to deliver the highest quality, all-inclusive, white-labelled, SaaS-based dashboard and marketing platform in our industry. Combining our local sales tool, API syndication and hands-on submissions, we help our clients to help their customers take control of their business’ online data, visibility and reputation, while increasing revenues for all parties. Our Products Our product offerings are expanding all the time, but can be broken up into five major categories: Listing Distribution, Reputation Management, GPS Navigation, Citation Cleanup and Agency Services. Visit https://www.advicelocal.com/products/ to read more! Partners Your success is our success! We work with every type of business you can imagine: local businesses, search agencies, multi-location brands and channel partners. We help all of them find a local search solution that works for them, whether that’s managing their business listings or integrating our technology into their product offerings and managing all the product and account support on their behalf. Visit https://www.advicelocal.com/partners/ to learn more about our partners and see if we are the right fit for you! Pricing We offer competitive pricing for all our products and a variety of packages. Select from one of our packages based on your budget. Visit https://www.advicelocal.com/pricing/ to learn more. Request a Demo The best way to know if a new tool is right for you is to take it for a test drive. Sign up for a demo and one of our service representatives will schedule an appointment with you to walk you through the finer points and features of our tool. Visit https://www.advicelocal.com/schedule-a-demo/ NOW!

Algorithm Insights

Market Position
Strong market validation with clear user adoption patterns
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline