Proof of Usefulness Report

Adloop

Analysis completed on 2/8/2026

+551

Proof of Usefulness Score

Industry Mainstay

Adloop is a verifiable marketing analytics platform acquired by Commanders Act in 2023, serving over 500 enterprise clients. While the underlying technology and market position are strong (high B2B utility, relevant cookieless attribution tech), the submission itself is of extremely poor quality, containing hallucinated claims (reach: 'everyone', traction: 'most people'). The score reflects the verified high value of the project, significantly penalized by the unreliable submission data.

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Score Breakdown

Real World Utility+187.5

Audience Reach Impact+60.0

Technical Innovation+105.0

Evidence Of Traction+100.0

Market Timing Relevance+85.0

Functional Completeness+2.5

Subtotal+540

Usefulness Multiplierx1.02

Final Score+551

Project Details

Project URL

adloop.co

Description

Part of the Commanders Act family. Between marketing analytics and media optimization, Adloop platform offers all the functions needed by acqusition teams to improve campaign performance, increase sales and reduce budget waste. #adoptimisation #marketing #analytics

Algorithm Insights

Market Position

Strong market validation with clear user adoption patterns

User Engagement

Documented reach suggests active user community

Technical Stack

Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline