Proof of Usefulness Report

Adeptus SEO

Analysis completed on 2/18/2026

+33
Proof of Usefulness Score
You're In Business

Adeptus SEO is a legitimate, boutique SEO agency based in the UK, specializing in Generative Engine Optimization (GEO) for AI search. However, the project submission itself contains significant red flags: it claims 'everyone' as the audience and falsely states 'most people have used my product,' which severely damages credibility. While the founder (Joe Terrell) has a verifiable track record with previous ventures (Drifted.com), this specific submission fails to accurately represent the business's actual scope (a service consultancy, not a global tech platform). The score reflects the reality of a useful small business penalized heavily for a low-quality, hyperbolic submission.

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Score Breakdown

Real World Utility+15.00
Audience Reach Impact+1.00
Technical Innovation+3.00
Evidence Of Traction+2.50
Market Timing Relevance+8.00
Functional Completeness+0.25
Subtotal+29.75
Usefulness Multiplierx1.11
Final Score+33

Project Details

Project URL
Description
We offer SEO and GEO services to help your websites rank for traffic in Google and AI search engines.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline