Proof of Usefulness Report

AB Media Co

Analysis completed on 1/3/2026

+118
Proof of Usefulness Score
Gaining Momentum

AB Media Co is a verifiable digital marketing agency in New Delhi/Gurgaon with evidence of client campaigns and positive reviews. However, the project submission is of extremely low quality, containing false claims ('audience reach: everyone', 'most people have used my product') and nonsensical data ('marketcap: null'). While the business exists and generates revenue for clients, the submission fails to demonstrate unique technical innovation or accurate self-assessment, heavily impacting the score.

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Score Breakdown

Real World Utility+42
Audience Reach Impact+12
Technical Innovation+3
Evidence Of Traction+30
Market Timing Relevance+24
Functional Completeness+1
Subtotal+112
Usefulness Multiplierx1.05
Final Score+118

Project Details

Project URL
Description
AB Media Co is a premier digital marketing agency, based in New Delhi, India. \n\nWe have generated 137 million+ combined revenue for more than 50+ brands globally in the last 7 years.
Audience Reach
everyone
Target Users
everyone
Technologies
Marketing
Traction Evidence
most people have used my product

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline