Proof of Usefulness Report

2Ken Studio

Analysis completed on 2/19/2026

+28
Proof of Usefulness Score
You're In Business

The project represents a legitimate UK-registered entity (2Ken Studio Ltd) with a functional website and a flagship wellness app (Amoc Health). However, the submission is heavily penalized for hyperbolic and demonstrably false claims regarding traction (claiming 'most people have used my product' while verifiable channels like YouTube show <10 subscribers). The 'marketcap' figure appears misused or unverifiable. While the wellness concept is relevant, the lack of verifiable user base and the low-quality, exaggerated submission data result in a score reflecting minimal proven utility.

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Score Breakdown

Real World Utility+12.5
Audience Reach Impact+1.0
Technical Innovation+5.25
Evidence Of Traction+0.625
Market Timing Relevance+6.0
Functional Completeness+0.5
Subtotal+25.875
Usefulness Multiplierx1.08
Final Score+28

Project Details

Project URL
2kenstudio.com
Description
2Ken Studio is a forward-thinking creative tech collective based in Salford, dedicated to developing innovative digital experiences that blend emotional intelligence, technology, and media. Our flagship project, Amoc Health, is a wellness-driven mobile app that uses AI, biometric data, and audio analysis to provide users with real-time insights into their mood, heart rate, and overall well-being. Beyond app development, 2Ken Studio also produces original multimedia content from genre-blending music to visual storytelling designed to build authentic connection and community. We are passionate about shaping tools that empower people, spark creativity, and challenge the status quo of digital engagement.

Algorithm Insights

Market Position
Growing utility with room for optimization
User Engagement
Documented reach suggests active user community
Technical Stack
Modern tech stack aligned with sponsor technologies

Recommendations to Increase Usefulness Score

Document User Growth

Provide specific metrics on user acquisition and retention rates

Showcase Revenue Model

Detail sustainable monetization strategy and current revenue streams

Expand Evidence Base

Include testimonials, case studies, and third-party validation

Technical Roadmap

Share development milestones and feature completion timeline